CONCEPT

Outstanding customer experiences

Gravity is the UK’s leading active entertainment brand and is built on great products and outstanding customer experiences for all ages. That’s why the Gravity model is based on shared values of energy, engagement and excitement. It’s a model that we are delighted to share with franchisee’s.

Due to the success, ongoing growth and business performance of the Gravity model, franchisees can benefit from additional funding and start-up investment. In some instances, this had led to sites benefitting from up to £2.5m in start-up support. Where Gravity can leverage this funding, the full amount will be passed on to the franchisee.

PRODUCTS

Extensive and growing product portfolio

Gravity franchisees benefit from a broad and exciting leisure product portfolio. You will receive detailed advice on the correct product mix for your opportunity against our recognised criteria. This is largely dependent on the space and budget available. Gravity are always evolving their product portfolio. What started out as Trampoline Parks now include E-Karting, Aerial Adventure, Gravity Rocks, Urban Climbing, Next Generation Laser Tag, Gravity Virtual Reality, Gravity Ice, Wipe Out, Obstacle Course, Adventure Golf, Obervation Wheel, Water Park, Gravity Air, Augmented Climbing, Iwall, Soft Play, Family Entertainment Centre, Indoor Passenger Train, Winter Wonderland, Urban Beach and Indoor High Ropes.

VENUES

Suitable and optimised venues

Gravity is a successful family leisure destination brand that can be found situated in leading, high footfall retail schemes including shopping centres and retail parks. The venues can be from 1,500 to 5,000m2 and depending on the size and local requirements contain activities including trampolining, clip and climb, soft plan, go-karting, café, restaurant and much more.

Gravity also maintains a significant network of leading retail destination owners and managers. This means that they have access to the best opportunities and will often have locations pre-negotiated and ready to progress making the opening of a location much smoother.